target.com
Measured in a real browser on 4 November 2026. For reference and benchmarking.
Colours
primary#801b20
secondary#cc0000
accent#c72d2f
neutral#333333
neutral#000000
neutral#ffffff
neutral#666666
neutral#888888
neutral#d6d6d6
neutral#ebf7ff
neutral#f7f6f0
Fonts
- Helvetica for Target
Type scale
64px
56px
38px
37px
29px
23px
21px
19px
18px
16px
14px
13px
Corners
8px
12px
50px
pill
pill
Spacing and depth
Spacing base: 2px
Distinct shadows: 4
Text and background pairs below WCAG AA: 0
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